Visit St. Pete/Clearwater Names Ed Cassidy Brand Manager

Marketing and communications executive Ed Cassidy has been named to the newly created position of brand manager for Visit St. Pete/Clearwater, the destination marketing organization for Pinellas County.

In making the appointment, VSPC interim director David Downing noted Cassidy will be responsible for corporate communications, development and implementation of organization-wide brand standards, and strategic sponsorships and promotions.

Cassidy will join VSPC on Oct. 6.